Digital assistive technology:
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Low consumer awareness of the product benefits: According to one of the largest Chinese digital assistive product manufacturers, the sales of digital AT require significant
user awareness education, thus sales mainly occur through the public sector, i.e. government procurement and donations, rather
than the B2C model. In many LMICs, such products lack policy advocacy and are not yet included in public procurement, making
client acquisition more difficult.
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Language: Digital assistive products are primarily used for communication but most Chinese manufacturers design these products with
Chinese interfaces. To sell abroad, the language must be modified, and the products need to be redesigned to suit local communication
habits, which requires additional effort and investment. AI translation could potentially be leveraged to overcome the language
barrier for promoting digital AT.